Think Pink Week is underway, to help raise awareness for the Canadian Breast Cancer Foundation.
The kickoff for this years CIBC Run For The Cure was held on Monday. The Run goes at the North Bay Waterfront on Sunday, October 2nd with a few events this week, during Think Pink week.
Including Think Pink Day on Friday, where people are encouraged to wear pink and as well a Stand Up Comedy event will be held on Friday at the Davedi Club.
Last year the Run for the Cure raised about $60,000 in the community which was down from about $140,000 raised locally in 2014. It’s estimated that breast cancer affects nearly 25,000 Canadian women and just over 200 men per year.
Organizers are optimistic about this year’s event as they are hoping for better weather than last year.