Nipissing District Softball partners with Lakers Athletics

A new era for softball is stepping up to the plate in North Bay.

Nipissing Lakers Athletics and the Nipissing District Softball Club have officially launched a new Junior Lakers partnership.

Officials say it strengthens opportunities for girls’ softball development in the North Bay region.

As part of the new affiliation, the Nipissing District Softball Club will now compete under the Jr. Lakers identity, adopting the Lakers branding, colours, and logos.

Programming will continue to operate independently.

“Partnering with the Nipissing District Softball Club reflects our commitment to growing sport in our community and supporting young athletes, particularly in emerging and expanding women’s sports,” says Sarah Batley, Director of Athletics at Nipissing University. “The Jr. Lakers program represents aspiration, connection, and a sense of belonging. This partnership allows us to extend those values beyond varsity pathways and into grassroots development.”

Although Nipissing University does not currently field a varsity softball program, both organizations see the partnership as a forward-looking investment in youth sport, gender equity, and long-term community engagement.

“The Nipissing District Softball Club recognizes that the Jr. Lakers partnership is about more than branding—it’s about visibility, belief, and opportunity,” states the club’s board. “Aligning with Nipissing University sends a powerful message to our athletes that their sport matters and that their community believes in them. We’re proud to become Jr. Lakers and to represent the values of the Lakers brand on and off the field.”

The partnership officially takes effect this year.

Richard Coffin
Richard Coffinhttps://www.mynorthbaynow.com/
Richard Coffin has been a reporter and news anchor on the radio in North Bay for over 25 years.  From premiers to people in the neighbourhood, he enjoys connecting with newsmakers and writing stories that matter to area listeners on a variety of topics including healthcare, education, politics, sports and more. 

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